Welcome to the online buying revolution. Welcome to MoneyAisle!
MoneyAisle was founded on a simple, but powerful, premise: to use the power of the Web to put the control of buying back into the hands of the consumer. Unlike other online sites that are merely aggregators for listed rates, MoneyAisle actually has sellers competitively bidding for your business in live auctions – 24/7 and free of advertisers. Think of it as the reverse of the eBay model: many sellers are bidding for the business of one buyer.
Our primary goals are to save people money by cutting through the expense and clutter of advertising and marketing in order to find the best price and the best deal for consumers, as well as to create a new paradigm for online business: one where sellers compete for the business of the consumer in real-time. The MoneyAisle Web site, which is powered by our patent-pending technology, launched today.
Soon you’ll be able to price a vast array of your financial services through MoneyAisle, but today we’re keeping it simple and rolling out our first products: Certificates of Deposit (CD) and high-yield savings accounts. Banks from across the country offer all kinds of deals for CDs and high-yield savings accounts and now consumers can tap into these deals through MoneyAisle.
Here’s how we do it:
- We have a network of more than 65 participating banks (with an additional 25 to be activated in the next few weeks) from across the country – who are all interested in expanding their customer base.
- Upon visiting MoneyAisle, a consumer simply types in the amount of money they have to invest in a CD or high-yield savings account and (in the case of a CD) how long they want the CD to mature for (three months, six months, one year, 18 months, etc.).
- Within seconds, MoneyAisle shoots your request to the banks in our network and they respond with their best rates for that particular CD or high-yield savings account-in real time. The banks have a fully automated process set up, so you can utilize MoneyAisle 24/7.
- MoneyAisle captures the best overall rate and then sends the winning rate in each round of bidding back to the banks to see if any of them will beat it.
- The bidding is repeated as many times as necessary, until there is only one bank remaining, and the best price is left standing.
- The consumer then ends up with the highest possible rate for the CD or high-yield savings account at that given time. If the consumer wishes to buy, he or she merely has to accept the winning bid and will then be taken to instructions for opening the account.
Over the course of the next few days, weeks and months, I will be blogging about buying and selling and providing tips on saving money and beating the system. I’ll also be providing consumer resources, links to valuable and interesting sites, insight into MoneyAisle, and more beneficial information for consumers.


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